POTOMAC, Md., Aug. 24, 2023 /PRNewswire/ — Curbio, Inc., the leading pay-at-closing contractor solution for real estate agents, today announces the launch of its official Realtor’s Guide to Pre-Sale Home Improvement. This free playbook is intended to be a resource for real estate agents as they navigate the home sale process.
In today’s competitive real estate market, buyers want move-in-ready homes, with 77% of buyers surveyed saying that they wouldn’t consider a home that isn’t move-in-ready. By offering a turnkey, pay-at-closing concierge service, agents can not only meet buyer demand for move-in-ready properties, but can also stand out from the competition to win listings. With 47% of agents surveyed reporting Curbio’s fix first, pay when you sell service helped them win a listing, agents can grow their business and stand out from the competition when other agents are simply offering sellers the status quo.
“Agents know that every home, regardless of age or condition, will benefit from pre-sale home improvements, but sometimes that can be a tricky conversation with sellers. And with the hot market over the last few years, truthfully, some agents didn’t have to navigate the topic. But, that’s no longer the case and pay-at-closing repairs and updates are more important than ever. We created this playbook to help agents navigate their conversations with data, expertise and confidence. Our goal here is to help agents shine in their listing appointments, providing them with the tools and information they need to win listings and get them market-ready successfully,” said Olivia Mariani, Chief Marketing Officer at Curbio.
Curbio’s Guide to Pre-Sale Home Improvement provides a comprehensive overview of pre-sale home improvements for agents, with contents including:
- The benefits of pre-sale home updates
- Overview of the current market and common seller personas
- Guide to pitching pre-sale improvements to win listings
- List of the top ROI driven pre-sale updates
- Listing walkthrough checklist
- Guide for getting ahead of client concerns
- Comprehensive overview of Curbio’s solution and process
Other resources available to agents from Curbio include an agent marketing toolkit, which features everything that agents need to share Curbio with their network, such as customizable social media templates and listing presentation slides.
The playbook’s release comes on the heels of news earlier this month announcing a US roadshow tour offering free seminars for real estate agents looking to level up their pre-sale home improvement expertise.
Curbio is the leading pay-at-closing contractor working with real estate agents to get homes ready for sale reliably and without hassle. Curbio has modernized home improvement with an easy-to-use mobile app and five-star project management team that streamlines project work and communication, while eliminating the delays and uncertainties that have made home improvement so frustrating, especially for agents and home sellers. Our turnkey approach and pay-when-you-sell model has made Curbio the most trusted contractor for real estate agents and brokerages nationwide, including eXp Realty, RE/MAX, HomeServices of America, Long & foster, and many more. Curbio operates in more than 60 real estate markets across the US.